Views of Net users young & old: Studies

Lots of international (individual and family) Internet-user data has been released via various studies this past week, courtesy of Symantec, Google, Yahoo, and Skype. Symantec's Norton Online Living Report was very family-oriented, having gathered the views of 9,000 adults and young people in 12 countries! Some interesting findings NetworkWorld led with were that "one in five children admitted getting caught doing something their parents didn't approve of," and parents are using a variety of means to keep better tabs on their kids online activities. "The UK, for example, has the highest usage of software to control Internet use," e.g., filtering or online curfews. A few other interesting findings: "1 in 5 online youth are more willing to communicate with their family about touchy subjects online than on the phone or in person" (great idea - let a text message about your concern kick off a calm parent-child conversation); "89% of online adults and 90% of online children agree that the benefits of using the Internet outweigh the risks," but 60% of parents feel kids spend too much time online. In another just-released sponsored by Google, Yahoo, and Skype, 90% of users in France, Germany, and the UK expect their Internet service providers to offer open and unrestricted access to the Web, Reuters reports. And the New York Times reports that a survey conducted in the US by TRUSTe, the privacy nonprofit, found that "more than 90% of respondents called online privacy a 'really' or 'somewhat' important issue." But in a separate story, the Times asks the good question, "When Everyone's a Friend, Is Anything Private?"

Filtering improved

The European Commission funded a just-completed three-year study of parental-control tools, and the results are now available. With the help of 140 testers (parents and teachers), the researchers studied 26 tools, from filtering to computer security, server- and family-computer-based. They looked at the tools' appropriateness for three age groups: 6-10, 11-14, and 15-16 (here are the testing criteria). On the accuracy of filtering technology, they report: "While we observed significant improvements in the filtering of pornographic content between 2006 and 2007, we stated last year that non-pornographic but harmful content needed more accurate filtering techniques. We can report significant improvements in this area too, and we observed individual improvements for three filters that participated in 2006, 2007 and 2008. In general, we observe a very positive trend in filter accuracy." Seven of the filtering products received a less-effective score this past year over 2007, however. "Our tests revealed that these filters do detect more potentially harmful content, but at the expense of unduly overblocking harmless content." Here, too, from the Safer Internet program are basic online-safety guidelines in 9 languages. Thanks to QuickLinks for pointing out this info.

BTW, in case you wonder how kids do find workarounds for filters at home, school, etc. (besides going to the library, friends' houses, etc.), here's just one example on the Web: "How to Get Around Blocked Web Sites at School or Work: A Newbie's Guide."

China's definition of Net addiction

Sheer critical mass could be one reason why Chinese doctors had to come up with a definition of Internet addiction. Net users aged 18-30 make up half of China's estimated online population of some 250 million people, and 10% of that group of Netizens are addicted (about 70% of them male), China Daily reports. That's 12.5 million addicts. The announcement, by Dr. Tao Ran of Beijing's Military General Hospital, was one of two firsts for China: the first diagnostic definition of Internet addiction "amid efforts to address an increasing number of psychological problems that reportedly result from Internet overuse" and China's first Internet addiction clinic. "China could become the first country to classify Internet addiction as a clinical disorder and plans to lead the world by registering the condition with the World Health Organisation," the Times of London reports. Symptoms include "yearning to get back online, mental or physical distress, irritation and difficulty concentrating or sleeping." Dr. Tao "classifies as addicts those who spend at least six hours online a day and have shown at least one symptom in the past three months." He said 80% can be cured with treatment that "usually lasts about three months." The Times adds that "research by the internet media company InterActiveCorp showed that 42% of Chinese youngsters polled felt addicted to the internet, compared with 18% in the US."

58% clueless about social-networking

Well over half - 58% - of 13,000 people surveyed in 17 countries said they don't know what "social networking" is, Chicago-based research firm Synovate found. Respondants' ages were 16 to 65. More than a quarter of them, 26%, are actually members of social networking sites, MediaPost.com cited the study as showing. And the most socially connected country? The Netherlands at 49%, according to a ZDNET blog post about the study, followed by the United Arab Emirates (UAE - 46%), Canada (44%) and the US (40%). As for knowing what social networking is, the Dutch topped that list, too, at 89%, followed by the Japanese (71%), and Americans (70%). Where risks are concerned, "overall, just over half the respondents who are members of social networking sites (51%) agreed that online social networking has its dangers. Brazilians were the most nervous" at 79%, followed by Americans (69%) and Poles (62%). "Least concerned are Indians [19%]. Nervy networkers’ biggest concerns were lack of privacy (37%) closely followed by lack of security for children (32%)." ZDNET, which got the number wrong in its headline, nevertheless has a great chart showing the 1st-, 2nd-, and 3rd-ranked social site in each of the 17 countries. I love the unpredictable diversity: Facebook is No. 1 in Canada, France, Serbia, and South Africa; MSN Spaces in Germany, Taiwan, and the UAE; and MySpace in Bulgaria and the US.

Using the Net at home: International data

Internet use certainly isn't growing the way it used to! "The UK held steady in active home Internet users in the month of April," Clickz.com reports, citing research from Nielsen Online. But in many other countries active Internet use from home was down, including in Australia, Brazil, France, Germany, Italy, Japan, Spain, Switzerland, and the US. By percent of population, Italy (7.29), France (3.40), and Spain (2.29) saw the greatest losses. Active household use in the US was down 0.78% in April.