The first installment of contributor Sharon Duke Estroff’s inside look at kids’ virtual worlds (here’s last week’s intro)….
by Sharon Duke Estroff
The first time my eight-year old asked me how to spell “penguin,” I felt a wave of pride (a spelling bee champion in the making!). The second time I just felt curious (hmm, an Antarctic unit at school?). But the third time – in the midst of a playdate with his best bud, no less – I felt a touch of concern (what are those kids up to?!). “Penguin?” I asked hopefully, “as in Mr. Popper’s Penguins”?
“No,” my son clarified. “As in Club Penguin. Sam wants to show me his igloo and we can’t get to the Web site.” My second grader’s age of digital innocence had come to an end, and we both dove headfirst into junior cyber-social world.
I do mean both of us. Because after my son went to bed that night (giddy with excitement over the creation of his penguin alter ego, or “avatar”), I opened a Club Penguin account of my own, officially kicking off an ultra-eye-opening, slightly chilling undercover mom investigation.
While Club Penguin may be a current “it” site for kids (so much so that Disney bought it in 2007 for $700 million), it’s hardly an only. Rather, it’s part of a rapidly expanding new genre of child-oriented virtual world – part social networking, part online game, part Saturday-morning cartoon – that millennial kids are all over like peanut butter on jelly. There are currently more than 150 of these sites either live or in development. By next year, projects Nic Mitham, CEO of UK-based K Zero, a virtual-worlds consulting firm, 150 million children will be members of said (for more on this, see this).
Perhaps the best way to describe the virtual world experience is, it’s like tumbling down Alice in Wonderland’s rabbit hole. One minute you’re sitting in front of the computer and the next you’re in the middle of a virtual ski village complete with simulated snow tubing, swanky alpine shopping, and a cyber-disco.
Unlike traditional videogames, where even the most screen-addicted kid recognizes a distinct separation between himself and the animated character he’s maneuvering with his joystick, your virtual world avatar is you – your virtual self. My Club Penguin avatar is a hot pink-clad go-getter named ChilyLily437 (not to be confused with ChillyLily1 through ChillyLily436). I have my own digital igloo, wardrobe, and penguin posse; I sunbathe, snowboard, and work odd jobs. I even pick up my daily cup of joe at CP’s version of Starbucks. All in a perpetual state of social overdrive.
I’m not sure what I expected to find during my two weeks of undercover penguinhood; but whatever it was, I didn’t find it. In fact, the brave new world of children’s virtual socialization was – for better and for worse – nothing I expected it to be. In the coming issues of Net Family News, I explain what I mean by that as I document ChillyLily437’s adventures. The observations I make will be subjective, of course, but I’ll do my best to ground my reflections (which I’ll call “Mom Breaks”) in sound research (in the manner Anne Collier). My hope is that this information will help us millennial parents begin to grasp the subtleties and complexities of the digital childhood – along with the impact of social media on our children’s present and future well-being – so that we may begin to find our way along this winding, uncharted parental path.
Next Week: Undercover on Club Penguin Day 1 – Let’s Get this Party Started!
You're certainly entitled to your opinion, shadow, but this was really just a mom who wanted to learn more about what her little kids were experiencing in a VW – not like keylogger monitoring software or anything – so I'm surprised this is the worst thing you ever heard of that parents could do. But we can just agree to disagree on that.
I believe you shouldn't spy on what your kids are doing on the internet.
I agree clubpenguin is 100% safe!
Undercover mom is the worst thing I have ever heard!!
Oh gosh, of course not, Anonymous, but penguins can waddle around without cool clothes, right – if they don't play games or otherwise earn enough to shop, right? Not that it's hugely important, but a way to be made fun of by other penguins maybe, which is not good?
Oh gosh, of course not, Anonymous, but penguins can waddle around without cool clothes, right – if they don't play games or otherwise earn enough to shop, right? Not that it's hugely important, but a way to be made fun of by other penguins maybe, which is not good?
OMG, you guys are nuts. In Club Penguin, YOU ARE NOT NAKED. There are free items and out of all the parties they host, NONMEMBERS ARE ALLOWED TO JOIN. I am a nonmember myself, and I have over 30 items. YOu know how i got them? By parties.
I do see your point maybe friend your kids and blend in with others and follow them.Because you never know what might happen.I do play clubpenguin and yes im a kid but I do get your point.Have you add this to your blog? Well there are "babys" in the pet shop the dress up like them and sometimes babys abusers come and hurt them and its repulsing.Plus everyone on CP think there rare
Omg ur disgusting!! You engaged yourself with the kids and it doesn't matter if you were trying to reveal something but its still disgusting of you to accept everything they were offering you! you could have always said no instead of accepting cuz by that u were only misleading them into doing wrong! And if your so worried bout online sites then you should just control your kids instead of trying to shut down the game and ruining everyones fun. if your kids want membership then your supposed to get it for em instead of going "undercover" and fulfilling ur wants ur a dirty woman!
Even though I'm a kid… I tottally agree with your reports. I like Club Penguin, but I find it rude that it's BUY,BUY,BUY. I would perfer the Barbie site over CP, since you can create and still play, not be harassed….