Facebook’s launch of Messenger Kids is a game-changer – but not just in the way you might think. Sure it’s the world’s largest social media service’s first product for people under 13. That’s certainly big news, and what will capture most of the headlines this week. But it’s actually a combination of that and something less noticeable and more meaningful that’s really game-changing about Messenger … [Read more...] about Facebook’s Messenger Kids: Important new digital-parenting tool
Messaging apps rule: What’s interesting about that for parents
This statement stopped me in my tracks when I was reading about how messaging apps now reign supreme in social media: "'Ask and you shall receive' has become the new customer experience." I'll tell you why that gave me pause in a moment. First a look at what's being reported about mobile messaging. "The top four messaging apps—WhatsApp and Messenger (both owned by Facebook), WeChat and … [Read more...] about Messaging apps rule: What’s interesting about that for parents
The universe in an app: Will youth create a trend within the trend?
The days of simple, single-use apps may be over. Or not, depending on the user, his or her context and a whole lot of other factors. But there is a bit of a trend among messaging apps. Not all apps – particularly the No. 1 messaging app, Facebook's WhatsApp with 600+ million users – are part of it, though, so where you are in the world has been a driver of this trend so far. The trend, … [Read more...] about The universe in an app: Will youth create a trend within the trend?