This statement stopped me in my tracks when I was reading about how messaging apps now reign supreme in social media: "'Ask and you shall receive' has become the new customer experience." I'll tell you why that gave me pause in a moment. First a look at what's being reported about mobile messaging. "The top four messaging apps—WhatsApp and Messenger (both owned by Facebook), WeChat and … [Read more...] about Messaging apps rule: What’s interesting about that for parents
The days of simple, single-use apps may be over. Or not, depending on the user, his or her context and a whole lot of other factors. But there is a bit of a trend among messaging apps. Not all apps – particularly the No. 1 messaging app, Facebook's WhatsApp with 600+ million users – are part of it, though, so where you are in the world has been a driver of this trend so far. The trend, … [Read more...] about The universe in an app: Will youth create a trend within the trend?
It's now clear that, where Americans' use of digital media is concerned, mobile rules. "The days of desktop dominance are over," declares top digital market researcher comScore in its latest mobile app report. Smartphones and tablets represent 60% of Americans' digital media time, and "the fuel driving mobile’s relentless growth is primarily app usage, which alone makes up a majority of total … [Read more...] about Mobile rules in the US now too
It's hard to know exactly how many kids and teens have mobile phones right now, but we do know that over a year ago more than a third (37%) of US 12-to-17-year-olds had smartphones, up from 23% in 2011, and a whopping 78% had some kind of mobile phone. That's from the Pew Internet Project, one of the best US sources on youth and tech. We also know that mobile phones are how young people access … [Read more...] about New from ConnectSafely: ‘A Parents’ Guide to Mobile Phones’
Everybody's, including kids', texting and talking options continue to multiply like rabbits. First there was texting from your mobile carrier, then phone-based texting like Apple's iMessage and voice via computers (later adding in phones) as with Google Voice and Skype. Along came texting apps too, such as the simple and spare WhatsApp now owned by Facebook and the something-for-everybody, … [Read more...] about Texting options multiplying like rabbits (even more now)