Musical.ly just may've replaced Instagram as kids' starter app. This is an educated guess. I remember a few years ago my friend Trudy Ludwig, the award-winning children's author, observing that, based on all the elementary schools she visits throughout the U.S., Instagram was huge with 4th and 5th graders. Don't get us wrong, we know the official minimum age of these apps is 13. The reality, … [Read more...] about Musical.ly inclined: App huge with younger users
apps
When Pokémon GO really gets epic
You may've noticed this: More than the usual number of people with phones in their hands have been bumping into things and each other lately. That's because of Pokémon GO, which market researcher MFour announced the other day had passed Twitter as the U.S.'s No. 1 app. "Fully a third of U.S. Android smartphone users 13 and over have downloaded the augmented reality game that’s become the talk of … [Read more...] about When Pokémon GO really gets epic
Not defaulting to default thinking about social media
Ok, full disclosure: I know my antennae are up when I read the news. I've been questioning reflexively negative pronouncements about social media for years. But the reason is all the fear about the impact of social media on our children, not to mention the human race, that has been swirling in the air for a decade now. Negativity has become our default, and I don't think that's good for us, our … [Read more...] about Not defaulting to default thinking about social media
Messaging apps rule: What’s interesting about that for parents
This statement stopped me in my tracks when I was reading about how messaging apps now reign supreme in social media: "'Ask and you shall receive' has become the new customer experience." I'll tell you why that gave me pause in a moment. First a look at what's being reported about mobile messaging. "The top four messaging apps—WhatsApp and Messenger (both owned by Facebook), WeChat and … [Read more...] about Messaging apps rule: What’s interesting about that for parents
Millennials’ top 10 apps at the turn of the year
Youth digital research firm YPULSE's "most clicked article of 2015" didn't hold a lot of surprises, but it might be useful to note teens' and millennials' top picks here at the turn of the year. Facebook owns three of the Top 10 apps: Instagram (No. 1), the Facebook app (2nd) and Whatsapp, which appears to tie with YouTube and the Weather app for 7th place, and Google two of them (its search app … [Read more...] about Millennials’ top 10 apps at the turn of the year